How Does Property Styling Add Value to The Sale of Your Property?
Have you ever wondered how does property styling add value to the sale of your property?
The words property styling are synonymous with the words real estate agent and selling your home.
1. What is Property Styling?
Property styling is all about presentation: i.e.
- presenting your property in a competitive buyers market for you to get a potentially higher sales price and a quicker sale.
- presenting your property in a visual manner that a buyer’s first impression will be a positive and lasting one.
- when advertised, images of the styled property draw more interest and positive impressions and reaction than those not styled.
2 What Property Styling is NOT
Property styling is not about “just” hiring furniture.
We recently styled a client’s property and realized that often property owners have the perception that property styling is about just hiring furniture.
Our client soon realized it was not the case –
to listen to his account when he discovered property styling was so much more than just hiring furniture.
….Yes! as property stylists we even iron the pillows..
3. Who and What is a Property Stylist?
A Property Stylist is a Property Styling professional and usually works in close collaboration with the estate agent and property owner.
- The property stylist knows and understands the property market and can, therefore, style your property according to the demographic appeal it is being marketed in.
- The optimum goal of property stylists is to improve the appeal of the property using techniques to highlight the best features of the property and to optimally showcase space availability, for a successful sale with the best possible results.
- The property stylist plays a supportive role during this period and provides the best advice on how to present your property well and appealing to the buyers’ market.
- When styling property it does not only pertain to the interior of the house but also to the exterior presentation – known as curb appeal. The stylist will be able to advise the seller the best cause of action to take to make the outside presentation resonate with the indoor presentation.
- Last but not least the property stylist take the stress out of DIY styling.
